40+ New-Age Companies Share How They Use NPS to Grow
Secrets revealed. Learn the Net Promoter Score (NPS) strategy used by high-voltage companies across industries. Learn, evaluate and apply NPS tactics that have worked for the best in business.
Some products are just contagious, aren’t they? They get you hooked on to them, you want to be a part of their journey and they harp on your emotions – all this while making you feel valuable.
Think Hubspot. Think Airbnb. Think Tesla.
As businesses, virality and word-of-mouth are aspects of growth which we all strive to achieve. However, it is virtually impossible to drive such growth if we do not DECODE why people love or hate our product. That’s where NPS or Net Promoter Score works as a miracle metric and helps in simplifying the above mentioned dilemma.
Net Promoter Score, launched in 2003 by Fred Reichheld, a partner at Bain & Company has become a metric that brands continue to use as a measure of customer loyalty. However, the way brands apply this metric to their strategy has changed drastically after a decade of its launch. Today, the metric is synonymous with growth and its usability is seen across functions and industries.
Implementing an NPS solution requires a clever game plan, and that is a big task. We know that it’s your priority and that’s why we’ve decided to help you scratch that bit (building the game plan, that is) off your things to do.
Our epic e-book (and we mean it), is full of insights on how established companies use NPS and the strategies they’ve used to boost promoters and bring a change of heart for detractors. This hand-won advice will help you chart a framework that’s unique to your brand.
So why wait? Download away!